«Another example: The Internet Research Agency created an account that looks like it is the Chicago Daily News. That newspaper shuttered in 1978.
The Internet Research Agency-linked account was created in May 2014, and for years, it just posted local headlines, accumulating some 19,000 followers by July 2016.
Another twist: These accounts apparently never spread misinformation. In fact, they posted real local news, serving as sleeper accounts building trust and readership for some future, unforeseen effort.
“They set them up for a reason. And if at any given moment, they wanted to operationalize this network of what seemed to be local American news handles, they can significantly influence the narrative on a breaking news story,” Schafer told NPR. “But now instead of just showing up online and flooding it with news sites, they have these accounts with two years of credible history.”»